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Partnership brews up awareness of Alzheimer’s

Erin Ward, left, uses a food dye to turn home-brewed beer purple Sunday, as members of the Greater Pennsylvania Chapter of the Alzheimer's Association, including developmental manager Nathaniel Sofranko, prepare the beverage for an upcoming fundraiser. EDDIE TRIZZINO/BUTLER EAGLE

PENN TWP — Nathaniel Sofranko usually spends his days working with hazy memories, not hazy brews.

On Sunday, coordinators of the Greater Pennsylvania Chapter of the Alzheimer’s Association gathered with members of the Butler Area Society of Homebrewers (BASH) to create a new beer that would not only be tasty, but function as a symbol of Alzheimer’s awareness and the estimated 280,000 Pennsylvanians with the disorder at an upcoming event.

A cloudy, purple beer turned out to be the perfect blend, which will stand out among the beers that will be sold at the Barrel and Flow Fest on Aug. 13.

“It’s a berry-based combo and we wanted to dye the beer purple and make it hazy because people with Alzheimer’s kind of have a hazy memory,” said Sofranko, development manager for the Alzheimer’s Association chapter. “It sort of represents the cloudiness of the brain which we thought worked perfect.”

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